Amazon unveiled three new versions of its Kindle Fire tablet today, with two of the three boasting a bigger screen than the original seven-inch Fire tablet, and one device built with 4G LTE capabilities and 32 gigabytes of onboard storage.
Its price point? $499, officially putting it in iPad territory.
Except that Amazon, in a Prime-like move, is offering a data plan of 250 megabytes per month through AT&T, with 20GB of cloud storage — for $50 a year.
The e-commerce giant was quick to point out how this stacks up against the new iPad (calling it “iPad 3” in a slide — tsk, tsk), which you can see in the image below:
Users also have the option to add additional data to their plans: 3 gigabytes for $30, and 5 gigabytes for $50, similar to the additional data plans offered with iPad.